Blog

At the heart of hospitality is the human relationship, one that resonates with service with a smile and people will always remember how you treated them.

Resetting Hotel Digital Advertizing in Post-Pandemic times. No matter what phase of recovery you are in, there are many ways to drive demand and generate future bookings.

Cutting marketing budget during an economic crisis is a knee-jerk reaction for many hotels.

In times of volatile demand, the ability to segment, personalize and deliver outstanding customer service is even more critical. The proof is in the numbers.

A New Focus on the Bleisure Traveller For those who don’t travel for work, you might imagine that business trips consist of private jets, 5-star hotels and fine dining but, in reality, it usually me…

The consumer journey is no longer one straightforward Yellow Brick Road that leads to a hotel booking. Instead, it’s long and winding with forks and shiny signs at every turn.

As the year draws to a close, people around the world are looking back at 2019 and evaluating the time spent, decisions made and actions taken over the last 12 months.

Did you know that 61% of people booked a hotel after seeing it pop up on their social media feed? For today’s traveler, that perfect photo opportunity is make or break when it comes to booking the…

Target the right guests for your hotel with Google audiences for search for hotels Hoteliers now have the chance to better identify and engage consumers who are actively looking for a room in their ar…

When hotel sales and marketing professionals arrive at work each day, they’re greeted with a deep and wide array of intricate challenges on the path to turn lookers into bookers: the need for greate…